Guy Kawasaki's blog has (or used to have) a great little tag line:
"Blogger. n. Someone with nothing to say writing for someone with nothing to do."
As I started setting up my account on TypePad, this phrase kept running through my head. The last thing the world needs is another blog, yet somehow I've convinced myself that being late to the party is better than not going at all.
My primary reason for jumping into this, is that I've recently found myself at a point in time where I have a great deal of creative energy, and lacking of a good place to direct it. I'll elaborate more on that when it's appropriate, but for now I am excited about kicking off a new chapter in my professional career, and hopefully sharing what I have learned - and continue to learn.
I also think it's time to practice what I preach: It's been a long time since I've had to market the "Brand of Me", and I firmly believe that this is a great first step. Tom Peters, who happens to know a thing or two on this subject, wrote something that has stayed with me for a long time:
"You are a brand. You are in charge of your brand. There is no single path to success. And there is no one right way to create the brand called You. Except this: Start today. Or else."
So, here goes nothing...
